About us

We are Wearthepants; an independent online fashion boutique for the boss ladies. We believe that the clothes we wear shouldn't be found in every mainstream shop around us, that's why we travel around the world and hand-pick our apparel. Each one of our items is carefully selected and comes in limited amounts. We deliver worldwide and offer free shipping in the UAE.

A NOTE FROM THE FOUNDER

Born into a family that has always been in the fashion industry, from my grandpa creating leather bags and goods for fashionistas and celebrities, to my father having his own fashion boutique at a very young age, I’ve always been into fashion and styling.

Ever since I was a little kid, I would travel with my father to pick out clothes for his boutique. Throughout the years, because of all the cool finds I would collect from these shopping trips, people would often ask me where I got my stuff from, and one day it hit me: why not make these cool unique pieces accessible for those around me?

That’s how ‘Wearthepants’ came to life.

Wear the pants

verb phrase – nearly always said of a woman

To be the dominant one in a marriage, household, etc.

The phrase “Wear the pants”, generally applied to women and dating from the mid 1500s, a time when they wore only skirts, equates pants with an authoritative and properly masculine role.

 

But today, it’s bigger than that. It’s not only about masculinity anymore.

It’s about daring to run the show, to take over a room, or even a building.

Not just the household.

I believe that today, every women should wear the pants.